On Twitter, the CEO of Zappos.com, Tony Hsieh, made an announcement that he was going to pick someone from random in his follower list to win a new pair of shoes. And then to sweeten the pot, he then said that 3 people in their friends list will also win a new pair of shoes. Amazingly enough, I won. @rotkapchen won the random drawing and then as part of her friend list I also won.
Now, I am very familiar with zappos.com (remember all those ads in Maxim?) and they are very familiar with my credit card as my wife loves the site. I am also a sneaker-hound and have purchased many-a-pair of Adidas from site. I can guarantee that this little social exercise will pay itself back just in my purchases in the near future.
Kudos to @zappos for offering to conduct this social experiment. I will wear them with pride and health. Thank you Tony.

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